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“Never mix up features with benefits ever again”

23. januar 2015

·

Morten Brunbjerg Bech

Den her skal lige huskes.

Never mix up features with benefits ever again… pic.twitter.com/rA5sgnnFQc

— UserOnboard (@UserOnboard) December 4, 2013

People don’t buy products; they buy better versions of themselves

Illustration af det, der gør Mario bedre.

In: Kommunikation
Tags: Kommunikation, Markedsføring

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